A New Future for Caregivers in the US
Product Manager, Caregiving
Future of Family Caregiving in the U.S.
With roughly 40M caregivers in the US today, the economic reality of family caregiving is evident in the almost $1B out-of-pocket annual spend. Meg developed strategy, market partnerships and delivered products & services to support the commercial needs of family caregivers. From improving access to needed services, to fostering independence in home and community, Meg brought together a team of policy, product and technical experts to deliver products and services in market for the 50+ and those who care for them.
Care Connection: a community-driven marketplace for products and services for Family Caregivers, including Tips and Hacks and Resource Guides (no longer live; can provide prototype upon request)
CINC (Caregivers in the Community): peer-based connection app (iOS & Android) that enabled caregivers to find those with similar experiences and connect via phone or video (no longer live; can provide prototype upon request)
Product Strategy:
Social Engagement for Resilient Caregivers
Home Services for Family Caregivers
AARP Services, Inc. is a for-profit subsidiary of AARP.
Key Efforts: Product Strategy and Development, User Experience Design, Go-To-Market Strategy and Implementation